Global Brain has decided to invest in Lazuli Inc., a cloud-based product data platform, as the lead investor

Global Brain has decided to invest in Lazuli Inc. (Lazuli), which provides a cloud-based product data platform (PDP), through its GB-IX Growth Fund Investment Limited Partnership (GB-IX) as the lead investor.

In recent years, companies’ business processes have become more efficient along with the evolution of AI, and data is being used to make strategic decisions. Lazuli aims to dramatically improve corporate productivity by having AI learn companies’ product data such as product features and attribute information, product descriptions, specifications, prices, review information, and supply chain information.

Since its founding in 2020, Lazuli has been helping companies drive digital transformation by solving issues in diverse domains, including food, beverage, daily necessities, and electronics, with solutions centered on “Lazuli PDP,” which harnesses AI-based natural language processing and large-scale data handling technologies. Utilizing its unique product data platform, Lazuli has realized value enhancement of customer experience and promotion of digital measures centered on product information through data integration and analysis.

Global Brain has decided to invest in Lazuli, recognizing its management team of data experts and expecting that the challenge of this new PDP category will contribute to improving the productivity of the Japanese industry as a whole. Through this investment, Global Brain will actively support Lazuli so that it can contribute to the growth of Lazuli’s business.