September 20, 2011
GB portfolio company, Stipple, debuts an image licensing service ‘Marketplace’ for publishers
Stipple, a company which offers a service that can tag people, products and everything else on the web has released a new solution ‘Marketplace’ to connect publishers with brand and image owners in a more interactive way.
Marketplace already boasts over 1 million various images (real time news, sports, famous people, etc) and publishers can search and tag images whenever they want. Meanwhile, brand and image owners can check the status (tag status, number of mouseovers per image, etc) making it easier for them to build business models with publishers.
Also, Marketplace will give brands the opportunity to run advertising campaigns through tags on their own in-picture products and reach more customers.